WSU 101
What is the point of making your site compatible with search engines and optimized for your target keywords if your visitors don’t bother to stick around?
Your site has to be user friendly and have site “stickiness” in order to retain visitors and turn them into customers or long term visitors. That’s where usability comes in. Our Web Site Usability course will teach you all the most important aspects of usability, including logical navigation usage, broken link checking, custom error messages, functional feedback forms, design and layout consistency, intuitive ordering and shopping cart processes etc.
Why not give your site the best chance possible of converting visitors to customers by making it as user-friendly as possible? Our Web Site Usability course will give you all the knowledge necessary to design your site with users in mind.
Your tutor for Web Site Usability 101 is well-known industry expert Kim Krause Berg.
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Topics Studied During This Course:
Lesson 1 = What is Usability?
Lesson 2 = Web Site Requirements Gathering
Lesson 3 = Information Architecture and Navigation
Lesson 4 = User Interface Standards: A Useable User Interface
Lesson 5 = Credibility and Authenticity
Lesson 6 = User Friendly Forms
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Two Versions to Choose From:
1. Certification – This course is tutor-supervised with a tutor assigned to guide students through the lesson material and review their assignments. Students who want to receive industry-recognized SEC Certification for Web Site Usability must take the Certification version of the course under tutor-supervision and make a 70% overall pass.
2. Self-Study – Students who take the course via self-study do not receive tutor-supervision, do not submit assignments and do not qualify for SEC Certification.
To learn more about the differences between our Certification and Self-Study course versions, please see our FAQs.
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Course Format:
- Online
- Login to course area
Course Duration:
- Self-paced (no set class times)
- Twelve months access to course materials
Course Fees:
- Certification course = USD $295
- Self-Study course = USD $195
Your Tutor:
Course Content:
- 6 interactive online lessons
- 6 downloadable lessons
- 6 interactive online review quizzes
- 4 Assignments
- 1 interactive online exam
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What You Will Learn:
- How to create logical and intuitive navigation menus.
- The importance of requirements gathering.
- How to create usable forms and shopping carts.
- How to develop and implement functional feedback forms.
- How to ensure your site design and layout is consistent on each page.
- How to elicit trust in your visitor.
- How to implement user interface elements that improve overall usability.
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Who Should Take This Course:
- Web site designers wanting to learn how to design web sites that are more user-friendly.
- Marketing executives entrusted with the responsibility of promoting their company’s or clients’ web sites.
- Small business owners wanting to learn how to make their web sites convert more site visitors into customers.
- Webmasters wanting to know how to make their web sites more user-friendly and effective.
- SEOs wanting to ensure they optimize web sites in a user-friendly fashion.
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Students Will Receive:
- 12 months access to our online classroom area
- Downloadable Adobe PDF lessons to keep.
- 12 months worth of lesson updates.
- Permanent access to our Search Engine Wiki, containing extensive search engine marketing resources.
- 12 months access to our exclusive industry discounts area.
- 12 months access to our online quizzes and final exam.
- Permanent membership in our Search Engine College Facebook Group.
- Permanent access to our Search Engine Marketing Jobs Forum listing employment opportunities in the search industry.
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Certification Graduates Will Receive:
- Search Engine College Seal of Certification in your chosen subject.
- Search Engine College Certificate of Training (hard copy certificates) for display on your wall or in your resume.
- A personalized Certification Status page.
- Permanent membership in our exclusive Search Engine College Facebook Alumni Group.
- A discount coupon towards future courses.
Not ready to enroll yet? Tell Us Why.
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Order Here Risk Free
Our Satisfaction Guarantee: If you are not 100% impressed and satisfied with your choice of online courses, simply contact us within 7 days of purchase for an exchange or credit note valid for 12 months.
What have you got to lose? Enroll right NOW via Secure Credit Card / eCheck / PayPal by ticking the check box and clicking on the BUY NOW button below:
Yes, I want to enroll in the course/s of my choice now. I understand I am entitled to an exchange or credit note if I am not completely delighted with my course/s.
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Web Site Usability Course (Certification)
NOW $295
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Web Site Usability Course (Self-Study)
NOW $195
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Sales Support:
Purchasing multiple courses? Then use our 2Checkout Shopping Cart.
Need sales support? Contact us with your questions.
Please note – When paying for courses via credit card, your statement may show payee as one of the following: “Search Engine College”, “2CO.COM* SE College” or “Web Rank”.
*2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.