SEO101
Would you like your site to appear higher in the search results for your target keywords? Want to optimize your own site rather than pay a professional SEO firm?
Our search engine optimization training course will give you the knowledge necessary to set up, monitor and maintain a successful search engine optimization campaign and obtain better web site search engine positioning on the world’s most popular search engines and directories. (If you are already familiar with the basics of search engine optimisation / optimization, we recommend you take our SEO Advanced Course).
Your tutor for SEO 101 is well-known industry expert Kalena Jordan.
Want to try before you buy? Download a FREE SAMPLE LESSON!.
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Topics Studied During This Course:
Interactive SEO lessons
Lesson 1 = Introduction to SEO
Lesson 2 = Search Engine Basics
Lesson 3 = SEO Requirements Gathering
Lesson 4 = Keyword Research
Lesson 5 = Title and META Tag Creation
Lesson 6 = SEO Copywriting
Lesson 7 = SEO Integration
Lesson 8 = Search Engine and Directory Submission
Lesson 9 = Search Engine Spam
Lesson 10 = SEO Reporting and Conversion
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Two Versions to Choose From:
1. Certification – This course is tutor-supervised with a tutor assigned to guide students through the lesson material and review their assignments. Students who want to receive industry-recognized SEC Certification in Search Engine Optimization must take the Certification version of the course under tutor-supervision and make a 70% overall pass.
2. Self-Study – Students who take the course via self-study do not receive tutor-supervision, do not submit assignments and do not qualify for SEC Certification.
To learn more about the differences between our Certification and Self-Study course versions, please see our FAQs.
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Course Format:
- Online
- Login to course area
- Self paced (no set class times)
- 12 months access to course materials
Course Fees:
- Certification course = USD $395
- Self-study course = USD $295
Course Content:
- 11 downloadable PDF lessons (101 pages in total!)
- 10 interactive online review quizzes
- 3 Assignments
- 1 interactive online exam
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What You Will Learn:
Search engine timelines
- Introduction to search engine optimization (SEO).
- How to create effective page Title Tags.
- How to create an effective and optimized META Description Tag.
- How to create an effective and optimized META Keywords Tag.
- How to research and select appropriate keywords to target.
- How to successfully integrate search keywords within your web site copy.
- How to optimize each page of your web site step-by-step.
- Overview of important search engines and directories.
- How to submit your site to important search directories.
- How to submit your site to crawler-based search engines.
- An overview of what search engines consider to be “spam”.
- Web design elements to avoid to ensure your site is search engine compatible.
- How to monitor your search rankings and site traffic.
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Who Should Take This Course:
- Marketing executives entrusted with the responsibility of promoting their company’s or clients’ web sites.
- Webmasters wanting to increase traffic to their web sites via search engines.
- Small business owners wanting to learn how to promote their web sites on the search engines.
- Owners of e-commerce sites that want to increase their site’s visitor to customer conversion ratios.
- Web site designers wanting to offer search engine marketing services to their clients.
- Search engine optimizers (SEO) or search engine marketers (SEM) wanting to improve their industry skills.
- Persons wanting to learn how to optimize web sites for search engines in preparation for starting their own search engine optimization business or applying for a job as an SEO or SEM.
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Students Will Receive:
- 12 months access to our online classroom area
- Downloadable Adobe PDF lessons to keep.
- 12 months worth of lesson updates.
- Permanent access to our Search Engine Wiki, containing extensive search engine marketing resources.
- 12 months access to our exclusive industry discounts area.
- 12 months access to our online quizzes and final exam.
- Permanent membership in our Search Engine College Facebook Group.
- Permanent access to our Search Engine Marketing Jobs Forum listing employment opportunities in the search industry.
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Certification Graduates Will Receive:
- Search Engine College Seal of Certification in your chosen subject.
- Search Engine College Certificate of Training (hard copy certificates) for display on your wall or in your resume.
- A personalized Certification Status page.
- Permanent membership in our exclusive Search Engine College Facebook Alumni Group.
- A discount coupon towards future courses.
Not ready to enroll yet? Tell Us Why.
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Order Here Risk Free
Our Satisfaction Guarantee: If you are not 100% impressed and satisfied with any of our online certification courses, simply contact us within 7 days of purchase and WE WILL REFUND YOUR MONEY, no questions asked!
What have you got to lose? Enroll right NOW via Secure Credit Card / eCheck / PayPal by ticking the check box and clicking on the BUY NOW button below:
Yes, I want to enroll in the course/s of my choice now. I understand I am entitled to a guaranteed 100% refund if I am not completely delighted with my course/s.~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Search Engine Optimization Starter Course (Certification)
NOW $395
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Search Engine Optimization Starter Course (Self-Study)
NOW $295
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Satisfaction guaranteed or your money back.
Sales Support:
Purchasing multiple courses? Then use our 2Checkout Shopping Cart.
Need sales support? Contact us with your questions.
Please note – When paying for courses via credit card, your statement may show payee as one of the following: “Search Engine College”, “2CO.COM* SE College” or “Web Rank”.
*2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
If you are unsure whether our SEO Starter or SEO Advanced course is right for you, please view our SEO course comparison page