A series of bundled courses for people who want to jump-start their career path in the fast-paced search engine industry. Specialize in SEO, PPC or both.
A Career in the Search Industry
Why work in the search industry? Read our article 11 Reasons Why You Should Consider a Job in Search Engine Marketing.
Search Engine College Pathways courses consist of 3 or more individual courses bundled together to follow a logical and distinct path of study within the broader search engine marketing field: Search Engine Optimization, Pay Per Click Advertising or a pathway combining the two.
Advantages of Taking a Pathway
One big advantage of taking a Pathways track is that you get access to multiple courses at a discounted price. Our Pathways courses consist of multiple course bunded together at a lower price than you would pay if you took them individually. Another advantage is that SEO/SEM employers and agencies recognize that SEC students are immediately employable upon completion of the Pathway series because of the student’s own Certification Status page and the knowledge benchmark students are required to meet in order to qualify for our certification.
Study From Anywhere
All our courses are delivered via the Internet and are self-paced, with no set classroom times. You can take our courses and become Certified from anywhere in the world, provided you have access to a computer and an Internet connection. There are no set course commencement and completion dates at Search Engine College. You have access to the online classroom area 24 hours a day, 7 days per week and have up to 12 months to complete your course once you receive your access key.
SEC Certification Pathways follow three distinct tracks of study:
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Pathway A: Certified Search Engine Optimizer
Our combination of Basic and Advanced search engine optimization training courses and one elective marketing course will give you the knowledge necessary to set up, monitor and maintain successful search engine optimization campaigns for your sites or your client’s sites on the world’s most popular search engines and directories.
This Certification series consists of the following 3 courses:
1) SEO101 +
2) SEO201 +
3) Any other SEC Certification course as an elective (e.g. WSC101, PPC101, PPC201, WSU101, CPPC101, AMD101, LKB101 or KWR101)
Completion of this series will also help to prepare you for starting your own search engine optimization business or applying for a job as an SEO (search engine optimizer) or SEM (search engine marketer).
You will also receive:
- A hard-copy Certificate of Training (pictured – click to enlarge).
- A dedicated Certification Status page.
- A Search Engine College t-shirt.
- A $50 discount coupon towards future courses.
Not ready to enroll yet? Please Tell Us Why.
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Pathway B: Certified Pay Per Click Marketer
Our combination of Basic and Advanced pay-per-click advertising courses and one elective marketing course will give you the knowledge necessary to set up, monitor and maintain successful pay-per-click advertising campaigns for your sites or your clients’ sites on the world’s most popular search engines and directories.
This Certification series consists of the following 3 courses:
1) PPC101 +
2) PPC201 +
3) Any other SEC Certification course as an elective (e.g. WSC101, SEO101, SEO201, WSU101, CPPC101, AMD101, LKB101 or KWR101)
Completion of this series will also prepare you for starting your own search engine marketing business or applying for a job as SEM (search engine marketer) or Online Advertising Executive.
You will also receive:
- A hard-copy Certificate of Training (pictured – click to enlarge).
- A dedicated Certification Status page.
- A Search Engine College t-shirt.
- A $50 discount coupon towards future courses.
Not ready to enroll yet? Tell Us Why.
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Pathway C: Certified Search Engine Marketer
Our combination of Basic and Advanced search engine optimization training courses, plus Basic and Advanced pay-per-click advertising courses AND one elective search engine marketing course will give you the knowledge necessary to set up, monitor and maintain successful search engine optimization and pay-per-click advertising campaigns for your sites or your clients’ sites on the world’s most popular search engines and directories.
This Certification series consists of the following 5 courses:
1) SEO101 +
2) SEO201 +
3) PPC101 +
4) PPC201 +
5) Any other SEC Certification course as an elective (e.g. WSC101, WSU101, CPPC101, AMD101, LKB101 or KWR101)
Completion of this series will also prepare you for starting your own search engine optimization or search engine marketing business, or applying for a job as a SEO (search engine optimizer) or SEM (search engine marketer) or Online Advertising Executive.
You will also receive:
- A hard-copy Certificate of Training (pictured – click to enlarge).
- A dedicated Certification Status page.
- A Search Engine College t-shirt.
- A $50 discount coupon towards future courses.
Not ready to enroll yet? Tell Us Why.
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Download a FREE SAMPLE LESSON!
Want to try before you buy? Download our free sample PDF Lesson from SEO101.
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Become Employable Upon Completion.
Take advantage of the global demand for search marketing staff. The Certification Pathways courses provide students with a higher standard of proficiency than individual courses and have been designed specifically to prepare students for immediate employment in the search industry. Employers and supervisors can verify a student’s level of proficiency via their Certification Status page.
These combined levels of certification also enable students to study the material for each course simultaneously and save money on purchasing each of the courses separately.
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Tutor Supervision
All courses in the above Certification Pathways are tutor-supervised with a tutor assigned to guide students through the lesson material and review their assignments. Students who want to receive industry-recognized SEC Certification in these subjects must turn in all assignments for grading, complete all online quizzes and the final exam and make a 70 percent overall pass.
Completion of any of Search Engine College’s Certification pathways prepares a student for employment within the search industry and indicates a student’s proficiency in the very latest search engine algorithms and methodologies taught in our curriculum.
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Students Will Receive:
- 12 months access to our online classroom area
- Downloadable Adobe PDF lessons to keep.
- 12 months worth of lesson updates.
- Permanent access to our Search Engine Wiki, containing extensive search engine marketing resources.
- 12 months access to our exclusive industry discounts area.
- 12 months access to our online quizzes and final exam.
- Permanent membership in our Search Engine College Facebook Group.
- Permanent access to our Search Engine Marketing Jobs Forum listing employment opportunities in the search industry.
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Successful Graduates Will Receive:
- Search Engine College Seal of Certification in your chosen Pathway.
- Search Engine College Certificate of Training (hard copy certificates) in each subject studied for display on your wall or in your resume.
- A personalized Certification Status page.
- An exclusive Search Engine College t-shirt
- Permanent membership in our exclusive Search Engine College Facebook Alumni Group.
- A discount coupon towards future courses.
Not ready to enroll yet? Tell Us Why.
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Order Here Risk Free
Our Satisfaction Guarantee: If you are not 100% impressed and satisfied with any of our online certification courses, simply contact us within 7 days of purchase and WE WILL REFUND YOUR MONEY, no questions asked!
What have you got to lose? Enroll right NOW via Secure Credit Card / eCheck / PayPal by ticking the check box and clicking on the 2Checkout button below:
Yes, I want to enroll in the course/s of my choice now. I understand I am entitled to a guaranteed 100% refund if I am not completely delighted with my course/s.~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Pathway A: Certified Search Engine Optimizer
WAS $1,185
NOW $895
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Pathway B: Certified Pay Per Click Marketer
WAS $1,185
NOW $895
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Pathway C: Certified Search Engine Marketer
WAS $1,875
NOW $1,495
2CheckOut.com Inc. (Ohio, USA) is an authorized retailer for goods and services provided by Search Engine College.
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Satisfaction guaranteed or your money back.
Please note – When paying for courses via credit card, your statement may show payee as one of the following: “Search Engine College”, “2CO.COM *SECollege” or “Web Rank”.
If you are unsure which Certification Pathway is right for you, or have difficulty with our shopping cart, please contact us for advice.