Someone Stole My Site: How To Defend Yourself When Someone Plagiarizes Your Text

By Karyn Greenstreet.

I knew one day it would happen. Someone stole the text from my website and used it on their own website. Dirty rotten scoundrels!

According to the US Copyright Office website (http://www.copyright.gov):

"Copyright protection subsists from the time the work is created in fixed form. The copyright in the work of authorship immediately becomes the property of the author who created the work."

What Do You Do?

Here are some ways to discover which sites have stolen your text:

1. Find some text on your website that is so "you" that it's unlikely that anyone else would write a phrase or sentence that way. Go to http://www.google.com, and put that phrase or sentence into their search, within quotation marks. For example, one phrase that of my own that I searched on looked like this: "you'll end up struggling to make your business a success, and all your passion and enthusiasm will drain away." (Go ahead, type it into Google and see who's got my text on their site.) You have to put the phrase within quotation marks so that Google knows to search for the whole phrase with all the words right next to each other.

2. Make note of the sites that have the same text as yours. While it is completely possible in millions and millions of websites that someone might have written the exact same phrase, it's worth investigating every site that comes up.

3. Another great place to search for plagiarized sites is http://www.copyscape.com

Here are some steps to getting a site to take down plagiarized text:

1. Gather as much information about the offending site as you can.

2. Print out all pages from their site where the plagiarized text resides.

3. Try to find a contact name, phone number and email address from the site.

4. Go to http://www.internic.net/whois.html and get all their registration information. If they are not in the USA, go to Google and type in "whois" plus the name of their country. You should be able to find a whois site that can get their DNS record for you.

5. Go to http://www.alexa.com and find whatever information you can there.

6. Finally, write to the offending site owner and tell them that you found plagiarized text on their site. List the URLs of the offending pages along with the copyrighted URLs of your own pages. Give them two or three days to either delete the pages, or re-write them so that they no longer include your text.

This is not the time to play nice guy! Tell the offending site owner that you are copying their hosting company and domain registrar on the letter or email, and do so.

Make sure when you write this email or letter, you don't use any passive language, and do not say "please". Demand your rights. It is illegal and unethical for them to do what they did and they need to stop doing it immediately.

Another great resource is http://www.waybackmachine.org.

This allows you to check what their websites looked like throughout the years. You may be able to pinpoint the date when those people served themselves with a hefty spoon of your web content.

Someone pointed out to me that sometimes the offender is the website designer, not the owner of the site. If you are an owner of a site, and you did not write your own text, ask your designer where he or she got the text. Make it clear to them that you will not tolerate any plagiarized text and that you will hold them legally responsible in any charge or lawsuit that comes up over the copy on your website.

Some final notes:

Always put a copyright statement on your site. If it took you a long time to write your text, you should be the only one benefiting from it, not some unethical person who is looking for a shortcut.

If the site doesn't comply with your request, you might have to get your attorney involved. Only you can decide if the expense of an attorney is worth it for you.

I have written to the six sites that stole my text. Two have complied and taken down the offending pages within three days of my request. If the others don't comply, I will be posting their websites in my blog. I'm not afraid of a little publicity, but I bet they are.

About the Author:

Karyn Greenstreet is a Self Employment expert and small business coach. She shares techniques, skills and strategies with self-employed people to boost motivation, create clear goals and cohesive plans, and increase profits. Visit her website at http://www.PassionForBusiness.com

How to Advertise To Your Opt-in Newsletter List, For Maximum Profit

By Cathy Qazalbash

Your opt-in or business list is the most valuable asset to your business. Your subscribers have made a positive decision to voluntary subscribe to your free newsletter. Subscribers to your newsletter are potential customers for you and deserve to be treated like the VIPs they are. Before advertising to them in the form of Solos and other ads in your newsletter, keep a few points in mind:

1. Create trust -credibility

2. Do not over advertise

3. Do opinion Polls/surveys to find what subscribers like

4. Target your advertising

Create trust -credibility: Good content in your newsletter will do this. Info articles and tips are the main source of content. If possible use either freshly written articles or write your own. Tips are always popular, small jokes and sayings are often used to lighten up the newsletter. All these things will help your readers enjoy their newsletter and when you publish a good quality newsletter it will boost your credibility and create trust with your subscribers.

Do not over advertise: This is a common mistake with publishers. A little advertising in the newsletter and not too many Solos will make your readers more responsive and less likely to unsubscribe. Too many ads in the newsletter and sending too many Solos will cut down your subscribers and less people will actually read your ads.

Opinion polls and surveys are useful for finding out what your subscribers are interested in. Make these short and simple and always respond to those who take the trouble to fill them out. Surveys are a very valuable way of keeping in touch with your readers and builds rapport. This means you can advertise what they need and get a better response, and sales.

Targeting your ads. Advertise according to your topic. For instance if you are a marketing home business newsletter try to keep your ads in this topic, do not advertise gardening things. Your readers will expect to be offered tools, products and services specifically designed to help them in their businesses.

Fine-Tune Your Advertising To Ensure Success

Advertising your business is more than putting out a few ads and hoping for the best. Your advertising campaign needs constant testing and monitoring, to ensure success. Here are some of the ways you can do this.

1. Monitoring (tracking)

2. Testing

3. Researching publications

4. Keeping Records

Monitoring: It is critical to your advertising campaign to monitor and track all your ads. In this way you can tell exactly which ones are working and those that that are failing. This will save you a lot of time and money. Here is a good ad tracker http://www.adminder.com/go.cgi?id=cathyayb

Testing: Testing ads will ensure you have the best ad for your market, Split test 2 classifieds 1st, then take the best performer and expand into a Solo. You will save money by testing cheaper ads before you send out expensive Solos.

Researching publications: When advertising in publications do your research before placing your ad. Subscribe to the ezine/newsletter and see what sort of readers they are targeting. You will be able to assess this by the type of ads they run on a regular basis, and the articles they publish. Check out the amount of ads and how many are in the publication (less ads equals better response)

Keeping Records: Note which ezines were successful and the ones that produced little or no results. Bigger lists are not always better. Record and note all your ad results. You can use Excell for this as it provides columns, which are easy to use. Note where you advertised, how much they cost size of list, and what success if any you had with the publication. Do not expect stunning results from a publication, that will rarely happen but even if you get a small response repeat the ad for at least 3-4 times, to properly assess the results.

When you fine tune your advertising you will get the maximum "bang for your buck." You will continue to improve your campaign and build your successful business. Not all advertising will work and you may have only small results at 1st but always continue to advertise products/services and you will build your business and expand your clientele.

Keep these points in mind and you will ensure your maximum response to your advertising and even some sales from your readers. Your newsletter is a business tool and your subscribers will
expect some advertising. However remember your subscribers are not just dollar bills and should never feel you are using them. The old cliché "look after your subscribers and they will look after you," holds true for your advertising as well as your newsletter.

About the Author:

Article written by Cathy Qazalbash © Cathy is an experienced freelance writer/copywriter and publisher of the A-Y-B free marketing newsletter
http://advertise-your-business.com
http://copywriting-for-websites.com
http://a1-newsletters.com

How To Find A Home Business Opportunity

By Stephen Kreutzer

Working at home is something that appeals to many people. The benefits are great. The problem is that many people have the same idea, so finding a home business is sometimes difficult. There are plenty of opportunities, but if a person doe not know where to look they could miss out on the best ones or worse, not find one at all.

Most home businesses take place in cyber space via the internet, so it is only natural that it be the place to look for home business opportunities. The internet is huge, so having some idea of where to look is a good idea. Running a search for home business opportunities will bring up a countless number of pages. This is probably the most time consuming way to search because the person has to visit each website and try to figure out if the opportunity is legitimate. There are also many duplicate listings that come up, so the person is wasting time by looking through the same sites again and again. Another, and perhaps better, option is to look at niche websites that are directed towards people looking to work at home. Once a person finds one of these sites they will usually find a nice listing of potential work at home business opportunities. They can also use the links found on the site to find additional work at home niche sites. Finally, the best way to find a good home business opportunity is to get a referral from a friend. This is great because they can tell the person about the company and what it is like to work for them. It also helps a person to avoid scams.

Finding a home business opportunity can seem next to impossible when a person is staring at a computer screen filled with home business search results, but the ideas mentioned above can help a person to do it easier. There is nothing wrong with any of the methods. They will all help the person reach their ultimate goal of finding a home business opportunity.

About The Author:

Stephen Kreutzer is a freelance publisher based in Cupertino, California. He publishes articles and reports in various ezines and provides home business tips on
http://www.cheapbusinessideas.com.

Overcoming Barriers To Home Business Success

By Wendy Betterini

When we decide to start a home business, most of us are eager to get moving and achieve the success we know we're capable of. Some of us go full steam ahead and immediately start seeing
results, while others seem to keep running into snags and obstacles no matter how hard we try to get ahead. It's important to consider that we may have subconscious issues that are preventing us from moving forward and achieving the success we desire.

If you've been struggling to make a success of your home business and feel like you've got invisible walls holding you back, ask yourself these five questions:

1) Are you afraid of success? Most of us THINK we want to be successful, but deep down inside we fear it. Why would anyone fear success? Because being "successful" often comes with a lot of baggage. We aren't necessarily afraid of the success itself, but what comes along with it. We might find ourselves in the spotlight and have more attention and admiration thrown our way. That sounds like a good thing, but it can be unnerving if we're not prepared to deal with it. We might also find ourselves with increased responsibility. Can we handle the pressure and do what is required of us? Can we properly support a large team and customer base? What if we don't have what it takes? As these thoughts keep floating through our mind, self-doubt creeps in, and we find ourselves shying away from the activities that could bring the success we desire. The best remedy for these fearful thoughts is to keep affirming your own ability to handle whatever comes your way. Take some time to study the aspects of business you fear, such as building long-term customer relationships and leadership techniques. Knowledge is power, and as you learn and grow, your confidence will also.

2) Are you afraid of rejection or ridicule? This is a big issue for some of us. If we have a big enough fear of rejection, we will avoid seeking new customers, clients and recruits. A wonderful technique to overcome this fear is to practice releasing your expectation of the outcome. When you approach a potential customer or recruit, make it your mission to put the information in front of them, and not get hung up on whether they will buy or sign on. It can be helpful to set "action goals" versus "results goals" also. For example, instead of making it your goal to gain five new customers each week, make it your goal to APPROACH twenty potential customers each week. Don't worry about how many will join you, just focus on perfecting your presentation and being helpful, professional and available. If you have a good product and a positive attitude, people will be attracted to you and want what you have to offer. Your job is simply to make it available.

3) Do you have negative emotions about money? While we dream of having a large, successful business that pays well, many of us also have negative thoughts about people who have a lot of
money. We fear becoming one of "them" -- snobby, rude rich people. We might also feel guilty about having a lot of money when so many people in the world have nothing. If you have negative issues attached to money, you will resist the manifestation of it in your life. Your mind and heart will be at war and not allow you to create the wealth you truly want and deserve. The thing to understand about money is that it's simply the physical representation of abundance in your life. Money itself is not good or bad. It's what you do with the money that gives it positive or negative connotations. Just because you begin earning a lot of money doesn't mean you will turn into a snob. You can choose your attitude and remain just as kind and compassionate as you are today. And by having plenty of financial resources at your disposal, think of all the people you could help. Rather than feeling guilty about having a comfortable life, you can reach out and share your wealth with others.

4) Do you lack confidence? Lack of confidence in yourself, the company you represent, or the products you are selling can hold you back also. Confidence, like anything else, is a learned skill that grows stronger with practice. If you are new to your home business, you might shy away from approaching potential customers and recruits because you aren't comfortable with the procedures yet, or feel you don't know enough. You might be afraid that people will ask a question you can't answer. Remember the first few times you drove a car? You were nervous and cautious, weren't you? Are you more confident driving now? I bet you are, because you've done it thousands of times. You can also become comfortable with the aspects of your home business that frighten you, by simply practicing until you feel more comfortable with them. Devote some time to memorizing your prospecting script, the benefits of your products, and your approach. Write it all down and read it aloud over and over again until you've memorized it and feel more comfortable with it. Your confidence and enthusiasm will then shine through and attract success.

5) Are you afraid of failure? Some of us never even get started because we're so afraid we might fail. We're afraid to even try to make our dreams a reality. It seems safer to stay in our unhappy circumstances, because even though we aren't satisfied, at least they are familiar and comfortable. The unknown is scary. But if we don't try, we'll miss out on the chance to make our lives better. Progress and advancement in life is not gained by sitting meekly on the sidelines; we need to actually get in the game and start playing! The only true failures in life occur when we give up or don't try at all.

No matter what fears hold you back, know that you have the power to overcome them and achieve every success you desire. Simply begin changing your negative thoughts to positive ones, and take steps to make your dream a reality. When you come up against something that frightens you or makes you uncomfortable, know that you've just encountered an invisible barrier to your success. You can choose to let it defeat you, or you can smash it to bits by pushing right through it.

About The Author:

Wendy Betterini is a freelance writer, web designer and owner of http://www.CreativeWorkAtHome.com, a resource center for home business owners and telecommuters. Visit today for information on how to make your work at home experience successful.

What Do Your Business Emails Reveal About You?

By Tim Knox

I am a huge fan of email. In fact, if you do business with me the bulk of our communication will not be through the telephone, but via email. Email is quick. Email is convenient. Email takes less time than long-winded telephone conversations. Most importantly, email gives me an electronic record of my communications with clients, employees, partners, and vendors; which makes it easy for me to refresh my quickly-aging memory by easily referring back to our electronic conversations.

As someone who receives and sends a couple hundred emails a day I have to tell you that I am constantly amazed at how poorly written and unprofessional most business emails are. I receive
emails every day from fellow entrepreneurs that don't even contain full sentences. They are often rife with spelling and grammatical errors or typed in all capital letters, and sometimes, are virtually illiterate.

One email I recently received from someone trying to sell me an expensive piece of equipment actually read, "tom-- what you think -- ready to buy?" First off, the name is "Tim" and secondly, what I think is: I will take my business elsewhere. Thank you, drive through.

Why should you worry about how your emails are reviewed by their recipients? Because in business, you are constantly being judged by your customers, your employees, your investors, your partners, and your peers. If your emails give the impression that you don't put much thought into the composing of the message or that you're too busy to be bothered or that you are a total idiot who can't even use a spell checker, what do you think that says to the person on the other end?

Email is quickly becoming the business correspondence medium of choice for the reasons I covered above, and if you don't take the time to learn how to effectively use email in a professional manner, it will come back to haunt you.

There are rules that should be followed when sending business emails. The website Email Replies gives 32 tips for email etiquette. Culling from that list and adding a few of my own, here are Tim's Top 10 Rules of Email Etiquette that every entrepreneur, executive, and employee should follow.

Make It Short And Sweet

An email isn't a letter from camp, so don't drone on any longer than necessary. Keep in mind that reading an email on a computer screen is harder than reading printed communications, so keep it brief and to the point.

Use Proper Spelling, Grammar & Punctuation

This is not only important because improper spelling, grammar and punctuation give a bad impression of you and your company, it is also important to make sure your message is not
misconstrued. Emails with improper punctuation (a comma and a period every now and then would be nice) are difficult to read and can sometimes even change the meaning of the message. And, if your email program has a spell checker do everyone a favor and use it.

Include a Signature Block In Every Email

A signature block in an email is the same as the signature block you would use to end a letter. You should include your name, title, company name and address, telephone number, email address and website address.

Reply Quickly

This is my number one pet peeve: people who take forever to answer email. Fast response is especially important if the email is from a customer or contains time-sensitive information. Customers send an email because they wish to receive a quick response. If they did not want a quick response they would send a letter or a fax or talk to your voicemail. Each email should be replied to within at least 24-hours, and preferably within the same working day. If the email can't be answered in full immediately you should at least send a reply saying that you have received their email and that you will get back to them ASAP.

Read Every Email Before You Send It

There's no better way to embarrass yourself than through a hastily sent email. A lot of people don't even bother to read an email before they send it out, as evidenced by the many
spelling and grammatical errors most emails contain. Apart from this, reading your email through the eyes of the recipient will help you send a more effective message and avoid misunderstandings and inappropriate comments.

Do Not Discuss Confidential Information

Sending an email is like sending a postcard. Once it leaves your computer, the end user can do whatever they want with it, so if you do not want a documented record of your comments or the information shared with others, don't send it. Moreover, never make any libelous, sexist or racially discriminating comments in emails, even if they are meant to be a joke. There have been court cases where email correspondence was used as evidence. That's a road you do not want to go down.

Don't Use ALL CAPS

In email terms, IF YOU WRITE IN CAPITAL LETTERS IT SEEMS AS IF YOU ARE SHOUTING, so please tone it down. ALL CAPS are hard to read and can trigger an angry reply if the recipient mistakes the intention of your email. Emails should be written in standard sentence style. Turn the Caps Lock off and back away from the keyboard.

Avoid Abbreviations and Emoticons

In business emails, try not to use abbreviations such as BTW (by the way) and LOL (laugh out loud). The recipient might not be aware of the meanings of the abbreviations and in business emails these are generally not appropriate. The same goes for emoticons, such as the smiley :-) and his depressed pal :-( . If you are not sure whether your recipient knows what an acronym means, it is better not to use it.

Don't Use Backgrounds or Silly Graphics

I actually received an email from a fellow entrepreneur that had an animated smiley face waving a gloved hand in his signature block. If the email had come from Walt Disney I wouldn't have been shocked. Coming from a small technology company, I had to wince. Not much to smile about there. Remember That Email Is A Formal Business Communication

You wouldn't send a formal letter to a customer that lacked a salutation, a well-thought out body of text, and a signature. You should use email in the same manner. A proper business email should be structured like a short letter. It should have a salutation, the body of the message, a sign off, and a signature.

Next time we'll discuss email issues that should be a concern to larger companies. If your company doesn't have a formal email policy, you should. Tune in next week to find out why.

Here's to your success,

About The Author:

Tim Knox Entrepreneur, Author, Speaker
http://www.prosperityandprofit.com
http://www.dropshipwholesale.net http://www.smallbusinessqa.com
http://www.timknox.com

Achieve Indepencence Through Web Lead Generation

By Trevor Marshall

Before setting up anything, it is important that you understand the high relevance of lead generation to your business' success. It is highly important for you to be able to find ways for lead generation because without lead generation, your business will really suffer. Leads potentially lead to shoppers, and shoppers potentially lead to sales and profits. Thus, with no leads, you can have no shoppers, and so forth.

1. Business Breeds Business

A poor quality of lead generation will end up costing you a lot of wasted time and money. The initial impression people have about your business is very important. And if people hear that many of their friends are shopping somewhere, they are likely to try shopping there also. Take command of your company's lead generation - never leave the sales of your business as well as its growth, efficiency, and image, to fate.

2. Growth Is More Important Than Profits

You always need to supervise your company's lead generation so that you won't be left in the dark when it comes to your company's growth (or lack of it). If you are now interested in taking command of your company's lead generation, here are some simple tricks of the trade.

3. Use The Internet

Since hundreds of millions of people are logged on to the internet every single day, whether they are looking for something specific or just browsing around, it is highly important that you are able to bypass all the lead brokers as well as the other competition on the internet and just directly connect to your desired customers straight to a company's web site. You MUST have a website. In this day and age, your customers not only expect it, they demand it.

4. Lead Generation

Choose a lead generation that you can efficiently control and which is highly dependable. Make sure that your lead generation system is cost effective and specifically targeted to internet lead generation. Start getting off the lead generation habit of merely doing internet sales leads. It is advisable for your company to be able to develop a type of lead generation program where you will be able to cut out the middleman. You will not only be able to increase your company's lead generation but it can also improve the quality of your company's internet lead generation wherein you will be able to cut your costs per lead.

It is important to note that being able to create an effective internet sales lead generation system or program comprises of being highly sensitive of what you prospective clients want such as the right keywords or phrases that prospective clients usually use in the internet search engines. It is to the client's advantage that he or she will be able to choose the right keyword or key phrase (the ones that are most likely to be used by their prospective clients) because the whole point of lead generation is to basically be able to gain as much exposure over the net as possible as well as being able to provide all relevant information to their prospective clients.

About The Author:

For more great lead generation related articles and resources check out
http://leads.salesnmarketinghq.com

Quitting Your Full Time Job To Start Your Own Business

By Daphne Succes

If your current career isn't everything that you had hoped it would be, it may be time to consider quitting your full time job to start your own business. It's difficult to work around
the boss's schedule, have to ask for a pay raise and wait for a promotion that may never come. A growing number of people are turning toward their own businesses for complete career satisfaction.

Before quitting your full time job to start your own business, there are some very important things to consider. First and foremost, is there another source of income in the household to carry you through until your business gets off the ground? Launching a new business takes time, patience and funding. Before quitting your full time job to start your own business, make sure that your finances can handle the temporary pay cut.

The next factor to consider before quitting your full time job to start your own business is whether or not the new venture is something that you are seriously ready to accept wholeheartedly. Creating your own business is a commitment and it takes a lot of hard work. At times, running your own business can even be stressful. But, the rewards are far greater than any disadvantages and owning your own business will be one of the most empowering things that you can do.

If you decide that quitting your full time job to start your own business is a good idea, be sure that you approach it correctly and with respect to your current employer. Unless there is some reason that you need to quit immediately, it is customary to provide your current employer with at least two weeks notice that you will be leaving your current position. This allows your employer the time to search for, and hire, another employee to take your place. If you quit without notice, it will leave the company shorthanded and may leave a bitter taste in everyone's mouth. In the worst case scenario, if you change your mind about the new business later on, you may need to turn back to this employer for another job. So, approach the situation properly so that everyone is happy.

If you are quitting your full time job to start your own business, make sure that you are familiar with the process of getting a business license, the selection of the type of business that you want to open and all of the details that go along with that business. Once you have made a decision, stick to it and do not look back. The only way to move forward is to have both eyes affixed on the future and the road that lies ahead.

About The Author:

Daphne is a Writer, Business Owner, Motivator and Self-Starter and full-time Mom. She started Passion Parties by Daphne in the Summer of 2005 as a hobby while working full
time. It has since become a full time passion for her and hope to quit her full time job soon. She enjoys writing articles about small businesses and family and tries to motivate other women with the same desire. She can be reached at 1-877-TOY-DIVA http://www.daphnespassion.com

Consider This Before Starting A Home Business

By Wendy Betterini

If you prefer to start a home business working as a representative for an existing company, there are plenty out there to choose from. There are things you should think about beforehand, however. Too many people make the mistake of jumping into the first opportunity they see. Do your homework before signing on the dotted line! Here are some things to consider about your prospective opportunity:

Are you passionate about the products/services? - Be honest with yourself on this, it's the most important question. Don't sign up with a company because others are doing well with them, or because your neighbor says it's the wave of the future. Can you really get excited about what you're selling? If yes, you will have a much better shot at success.

Is the company legitimate? - How long have they been in business? Are they a member of the Better Business Bureau or the Direct Selling Association? This doesn't necessarily guarantee the company is "good", but it's a good starting place. Also do a search for the company name along with the word "scam." Do a lot of complaints come up? Most companies will probably have a few, but if there are many, you might want to think twice.

Start-up Cost - How much does it cost to become a representative, and what is included in your start-up kit? Most business opportunities have a start-up cost that can range from a few dollars up to hundreds of dollars. However, you should actually receive something for this money being spent.

Product or Service - Is there an actual product or service being sold to customers? If there is no product or service, run far, far away! That is called a pyramid scheme, and it is illegal.

Training - Do you receive any training and support from the company? Ask how this training is presented. Is it online training? Telephone conference calls? One on one mentoring? Audio files? Printed booklets? Make sure you clearly understand what support and training materials will be provided for you.

Ongoing Costs - Are there any ongoing costs to running your business with this company? Some companies require that you purchase a certain amount of products each month, or they charge monthly webhosting fees or administrative fees.

Marketing Materials - Will you need to purchase your own marketing materials like brochures, catalogs, order forms, business cards, advertising or prospecting leads? Find out if the company offers any of these to you for free, or if they have low cost alternatives.

Quotas - Will you have any sales quotas you need to meet each month or year? Any other requirements you must meet to keep your business active?

Online or Off - Would you prefer to run your business mostly online, or off? Would you enjoy doing home parties? Some companies offer the option of both, and some do not. Find out exactly how you will need to run your business and make sure it's something you won't mind doing.

Website - Does the company give you a free website, or one that you pay for? Can you sign up customers and representatives at the website, or do you have to do it manually by phone or fax? Some websites are given for marketing and lead generation purposes, but you still have to sign up the prospects yourself. Others have more automated systems set up.

Product Delivery - Who delivers the products your customers order? Does the company ship them out for you, or will you have to do that?

Realistic income - What can you expect to earn, and how is the bulk of your income earned? Do you need to recruit other representatives in order to earn? Or can you sell product to earn a commission. Some companies offer both options. Don't fall for the hyped-up ads that claim you can earn $20,000 in a month. It may be possible, but be clear on exactly what would be required of you to earn that much money. Will you need to recruit a certain number of representatives per month, or sell a certain amount of products per month? Are you willing to do that?

When you finally choose a company to partner with, be prepared to work hard and be committed. So many ads out there make it sound so easy -- you just sign up and the money starts rolling in. Nothing could be further from the truth. You will need to show up each day and do the work, just like a job. You will need to stretch yourself outside your comfort zones and work on improving yourself, personally and professionally.

The good news is that YOU are responsible for your own success. There are no limits if you truly believe in yourself and the company you represent.

About The Author:

Wendy Betterini is a freelance writer, web designer and owner of http://www.CreativeWorkAtHome.com, a resource center for home business owners and telecommuters. Visit today for information on how to make your work at home experience successful.

Control The Success Of Your Internet Business With One Simple Step

By Larry Potter

Motivational speaker Anthony Robbins once said, "If you want to be successful, find someone who achieved the results you want and copy what they do, and you'll achieve the same results."

It's an idea I became familiar with many years ago.

When I was first getting started online, I made a lot of mistakes. Not because I wasn't trying to model successful businesses, but because there simply weren't businesses online to model. (In 1996, I was among the first handful of people to actually start selling products over the Internet.)

So I gathered as much information as I could from successful offline marketing experts like Jay Abraham; however, the challenge was adjusting their techniques to work in the online world. I'm sure it will come as no surprise to you that many of the techniques used to market and sell in the "real world" either.

a) Didn't work at all on the Internet.
Or
b) Needed to be seriously adjusted, tested, tweaked, and adjusted some more to really get results online.

The point that I'm trying to make here is that it literally took me years of testing and hundreds of thousands of dollars to discover the same techniques that you'll now see commonly used online today. Fortunately, there is no reason for things to be nearly this difficult for you. Today, modeling the Internet "successes" is relatively easy. (Though, be careful that you separate the phonies and fakes from the "true experts" -- look for those who honestly practice what they preach and who can prove it!)

The biggest investment that you'll need to make is your time.

If you're interested in long-term, life-changing success, then a few extra days of reading and researching shouldn't matter. It's the success of your business that we're talking about here, so don't make the fatal mistake of thinking that you're "wasting time." Remember that what you learn today could be the technique or strategy that saves you not only wasted time and effort, but thousands of dollars in "could have been" profits.

It's an extremely simple concept.

Guarantee Your Success By Modeling The Successful

1) What Should My Web Site Look Like?

Why spend thousands of dollars having a flashy site designed that's loaded with theme music and spinning graphics? Some of the most successful web sites online today have extremely sleek, simple designs.

Of course, before I tell you to model proven successful web sites, I want you to be aware of "the catch".

When researching web sites to model, the ones you should be paying closest attention to are your competitors' and sites that have a profit model similar to your own (i.e. look for sites that make money in a similar way).

For example, if you sell cotton balls on your web site, you shouldn't be modeling your site design after Amazon.com. First off, they sell books (among other things). You sell cotton balls. They offer a wide variety of titles and choices. You offer one product -- cotton balls. Finally, let's face it -- their advertising budget is out of this world! If you're a small or home-based business, you likely don't have the same kind of luxury to experiment and make expensive mistakes.

So think practical -- be realistic -- and start looking for other sites that are successfully selling their cotton balls online (or one, similar product), and model your site after theirs. Your site doesn't need to be the next Yahoo! or eBay for you to be earning a significant 6 figure income.

2) How Do I Write Sales Copy That Really Sells?

Writing sales copy that really sells takes practice -- and education! I have yet to meet someone who just has a "natural gift" for writing award-winning copy without any education whatsoever.

Sure, some people might get "lucky" and stumble onto bits and pieces of the proven approach -- but I can guarantee you that anyone who hasn't studied the "art & science of sales copy" is missing key elements that could increase their sales by 400% - 1,200%. I'm not kidding here.

So rather than playing a "hit or miss" guessing game with your copy, I highly recommend looking for sales copy that makes YOU want to buy and studying it. After you've read enough quality copy, you'll start to notice a distinct pattern that you can apply to your own writing.

3) How Do I Rank At The Top Of The Search Engines?

If you plan on ranking at the top of the search engines, then I can't stress enough the importance of educating yourself. The search engines are a highly competitive arena where only those who have taken the time to "learn the rules" claim a top 10 spot.

Very rarely these days will you hear of someone "getting lucky" and just magically sliding into a top ranking.

So if you want a top 10 listing under your best keywords and phrases (i.e. you want your site to appear in the top 10 listings when someone searches the key phrase "cotton balls" in MSN, Yahoo!, Google, etc.), then you need to do two things.

a) Examine the web sites that already rank in the top 10 under your best keywords and phrases -- and look for patterns.

b) Use the proven know-how of the search engine experts to learn the ropes. If you want a top ranking, then you'll want the experience and advice of someone who makes it their mission to keep up with the constantly changing rules of each search engine and directory.

In fact, before you spend a lot of time examining the sites of your competition for clues as to why they are listed among the top 10, I recommend seeking out these search engine gurus. With their advice, you'll be better prepared to critically examine your competitors' web sites for clues that explain why they're at the top of the ranks.

4) How Do I Drive Targeted Traffic To My Web Site?

If you want to increase the number of targeted potential customers who are arriving at your web site each day, then a listing in the search engines is a good start, but it's also exactly that -- a start.

Again, take some time to research your competition. How are they attracting their visitors? Do they have a lot of links on other sites? Do they have their own Affiliate Program? Do they participate heavily in newsgroups? Do they have an established viral marketing campaign?

Use the experience of your competition to your advantage by learning their secrets -- and then tweaking and improving on their approach to do them one better!

Work Smarter -- Not Harder -- And See Bigger Rewards And Profits

Even now, I still scour the Web to see how others are creating their own success. I analyze my competition. I read everything that I can get my hands on. and I remain open to new ideas and new approaches.

Today, it's relatively cheap and easy to get a solid education in what Internet marketing techniques work, which to avoid, and how to build guaranteed success the first time around! So why would you waste your valuable (and limited) time and money by stubbornly insisting on making mistakes that you could easily avoid with a little education?

Model the success of others and you'll not only guarantee your success, you'll achieve your goals in less time with less expense than you could on your own.

About The Author:

For More Great Tips, Vist: http://homebusiness.kim-lar.com And if you would like to compare your site with the top 10 in your area of interest and see what their keywords are, then download this free program at: http://www.Axandra.com/go.to/wallmann/4

Start A Business From Home

By Brian Pratt

This article provides some free tips to help start your business at home.

Inside corporates there are many high paying jobs. Access to qualifications, lack of time flexibility and time away from the family prevent many persuing financial freedom in this environment. When you work for someone else you always have to put the needs of your company and your boss ahead of your own.

The question is how about those busy mothers, stay at home dads and those who do not have the capability or the desire to work outside their home.

Are they be able to work and earn some extra money?

The answer is yes, but you need to consider what kind of home business you want, how to get started, and what your target market is.

There are some basic issues that everyone encounters when starting a new home business. Like deciding on what kind of business you can start up. For instance you can decide to be the best writer, tax accountant, or web designer in the market.

An other issue is how to get connected to the world market or even your local markets, how could you market your product or service?

You should think these through to help avoid the barriers that may occur while you are creating your home business. Here is a five point plan to get started with internet marketing and to help you to market your products or services from your own home.

1. Decide who your main customers are. As a group, how old are they? Where do they live? How much money do they make? What kinds of jobs do they have and what are their interests? The better you can understand customers, the better you'll fare in the next four steps.

2. What kinds of media do your main customers use?

Each type of media has its own target audience. Each radio station, newspaper, magazine, or TV program tries to interest a specific segment of the population. The trick is to match your main customers with the kinds of media they use. Remember that media is not just TV and newspapers. Effective media can be anything that conveys your message. Media choices range from million dollar commercials, to a few free pens with your name on them. With this in mind, the internet is one of the most powerful media you can use. The internet is also a relatively low cost entry for your home business.

3. Focus on media you can afford to use consistently to promote your home business.

One of the keys to effective marketing is consistency. You have to hit the audience with your message again, and again.

Many marketers use the Rule of Seven. Prospective customers must see or hear your message seven times before they consider buying. Don't spend your entire marketing budget on a one-shot media blitz. Choose a less expensive type of media that you can afford to use week after week. Google Adwords may be a good place to start your home business advertising. Just be sure to get a free eCourse to educate yourself on how to effectively use this type of advertising before you invest your advertising dollars.

4. Sell the main benefit of your product or service.

Focus on what is unique about your home business products or services. How does your product or service improve your customer's life? Talk to your customers from their own perspective. Does your product or service save them time? Make them richer? Make them more attractive?

Your marketing should drive home this most important benefit as clearly and directly as possible. Customers want to know what's in it for them. When you advertise the features of your product or service, connect those features to the benefits.

5. Finally, remember to promote your business with the latest on-line marketing tactics. Articles are very effective method to get the word out.

The Internet is available to everyone. It's the only "big" media that allows the small home business person to get their message out at very low cost. Bulletin boards and newsgroups may appreciate helpful information that you provide. Most won't mind if you sign your name along with four to six lines about your business in your bio line.

There you have it. We have covered a few steps to help ensure you get your home business off to a great start. Keep them top of mind as you plan your home business. These points are some of the keys to determine if your business will be a success or failure.

One last small suggestion. Never stop looking for new ideas, a better delivery method or a new angle on an old concept. Starting a business is one thing, keeping it going requires and enquiring mind and the flexibility to keep up with an ever changing marketplace.

About The Author:

Brian is a 48 year old New Zealander with over 10 years internet experience. If you are looking for a home business http://www.bestrealincome.com opportunity be sure to view his website at http://www.bestrealincome.com.

How To Select A Name For Your Home Based Business

By Daphne Succes

If you are launching a new business, you are probably in search of the perfect name for that business. But what should it be? What catchy title is most likely to attract the attention of customers? If you want to select a name for your home based business, start simply and don't over think the process. Often times, the most obvious thing is that which we overlook because
we are too busy searching for the perfect answer.

You can start to select a name for your home based business by taking out a notepad and writing the type of business onto a piece of paper. What is it that you will be selling? Will it be a product or service? Next, think of ways to make the title unique and interesting. If you are the sole proprietor of a business, perhaps you want to include your name in the business title. For example, if Jane is selling pet bed designs and other products, perhaps her business could be named "Jane's Pampered Pets." Whatever the title, it should be indicative of the product or service that you are offering. A business name will draw more attention if it makes people smile so, if possible, try to add a little humor to the title. If people enjoy the name of your business, their interest will be peaked as to what else they could enjoy about the business itself.

Before making a final decision on a name for your home based business, make sure that you check with your state's business office to confirm that your title is unique. You don't want to
begin a new business venture with any problems over trademark infringement, so take the time to do your research on other business names. Besides, your business is unique. It is all about you and the service or product that you provide, so you would want to give it a name that is equally unique.

When all is said and done, be sure that you select a name for your home based business that you will enjoy displaying on business cards and promoting both locally and nationally. The name of your business is the first thing that people will notice. Even before they surf your website, call you on the phone or send an order, they will already be aware of your business name. Make them smile and they will be eager to do business with you.

About The Author:

Daphne is a Writer, Business Owner, Motivator and Self-Starter and full-time Mom. She started Passion Parties by Daphne in the Summer of 2005 as a hobby while working full time. It has since become a full time passion for her and hope to quit her full time job soon. She enjoys writing articles about small businesses and family and tries to motivate other women with the same desire. She can be reached at 1-877-TOY-DIVA http://www.daphnespassion.com

Types Of Work At Home Jobs

By Stephen Kreutzer

There are many options for someone wanting to work at home. The many types of work at home jobs means there is something for everyone. A person must first define what type of work at home job they want to find. This will make finding a work at home job easier.

Sales jobs are one of the biggest work at home options. There are direct sales jobs where a person maintains an inventory and sells the items. A good example of this type of sales job is
cosmetic sales Then there are sales jobs where the person sells products that are then shipped from the main company. Most often these types of jobs are referred to as affiliate programs. There are also opportunities to sell through online auctions. A different type of sales job is on the phone. The typical telemarketing job is becoming a popular work at home option. Sales are not for everyone, but those who work in sales find there is amazing money making potential.

Another work at home job type is customer service. Many of these jobs are on the telephone. The typical work at home customer service phone job involves answering incoming calls from people wanting to order from catalogs or off a television ad. Customer service can also cover such niche jobs as psychic reader positions or adult phone line work.

Writing is becoming a great market for work at home jobs. The market for website content is booming and many people are finding this type of work at home job suits them well. There are also resume writings positions and advertising writing. Writing work at home jobs cover a large range of industries and open up many possibilities.

Typing jobs are becoming popular as well. For many of these positions experience is required because they are in set market areas like medical or law. Typing jobs are most often called
transcription. There are not many opportunities in a work at home typing position for someone without training.

These are four great examples of types of work at home jobs. Almost any job can be done from home with the technology available today. There are so many choices that a person having a basic idea of what they want to do is going to have an easier time finding a work at home job.

About The Author:

Stephen Kreutzer is a freelance publisher based in Cupertino, California. He publishes articles and reports in various ezines and provides home business tips on
http://www.ezhomebusinessideas.com.

Can I Be A Success Online? Part 2

By Tim Brocklehurst

Too many people venture online without understanding which type of Internet business they are best suited to. They either go for the first one they come across that promises early wealth, or, having viewed a few options (without gaing any real insight on what exactly each one will deliver), they hurl themselves at several simply because they can't make a choice.

Both of these strategies is dangerous. The first, because any site that promises pots of cash early with very little work is nothing more than a scam (1000's of people have lost money to these schemes) and the second because if you try running too many ventures too soon you'll spread yourself thin and be unable to devote necessary time to a single opportunity.

There are many legitimate ways to make money online and discovering which one is best for you is an excercise well worth taking some time over.

In part one of this series you posed 4 questions to yourself:

1. How computer literate am I? (not at all - 1, very - 5)
2. How is my self-discipline? (bad - 1, excellent - 5)
3. How positive is my outlook on life? (terrible - 1, bright - 5)
4. How much can I afford to fail? (Can't - 1, Doesn't matter - 5)

And answered each of them with a score of 1 to 5 accordingly.

These four simple questions were carefully worded and directed at understanding not necessarily which business you should go for, but whether indeed you should look for an income online at all. No matter what you're told by all the get-rich-quick sites about how easy it is to make a residual income on the Internet, or how your life will change as soon as you become a member of their program, there will still be the necessity for some input from you. In fact a lot of input from you - a lot more than they ever let on in their sales copy.

Once you are signed up therefore, and you have experienced your first few sessions working on your new 'opportunity', you will then go through a period of disillusionment as it finally dawns
on you that a lot more work is required than you originally thought, and a lot less income is forthcoming than you were promised. Many people give up here, or go and find something else and the whole process starts again.

You can save yourself this heart-break and inconvenience by being honest with yourself at the start. Just take a moment to write down an answer those four questions. (each one should be a number from 1 to 5). Do it now before you read on.

So, lets see whether you should be pursuing an income online after all. If you scored less than 8 then you shouldn't even think about it. With a score this low, you will definately not have any success online and you'll be wasting valuable time if you try. With a score of 9-12 you might be OK but there will be something that will have to change - perhaps you need a backup plan so you can afford to fail a little more, or perhaps you should brush up your computer literacy with a software course. Maybe you marked yourself down on your positive outlook because you were in a bad mood at the time. If that is the case on any of the questions, revise the score to reflect your average outlook over a number of months. (remember, there are no zeros scored here).

With a score of 13-16 you should be good to go, and with anything above 16 you're either lying, or you should be kicking yourself for not starting online sooner!

The Next Step.

Right, so once you know you're OK to continue, your next step is to research and critically assess the full range of options available to you as a budding Internet Marketer.

In the next part of this series, we'll examine each of the money-making opportunities that exist online and identify characteristics of each of them so that you can decide which ones you're best suited to.

About The Author:

Tim Brocklehurst is founder and CEO of The Freedom List, http://www.thefreedomlist.com an online course and resource area for budding Internet Entrepreneurs. He is also author of 5 Steps to your own Profit Website available at http://www.5stepstoprofit.com

The Quest For Home Business Success

By Wendy Betterini

When most of us dive into our first home business venture, we are filled with visions of wealth, comfort, security and freedom. We have a general idea of where we'd like to end up financially, and we work hard to get there. Some of us make it there quickly, while others may take a little longer. But at what point would we consider ourselves to be "successful?" Once we're earning a million dollars a year? Once we can afford that mansion we've had our eye on? Once we're wearing designer clothing? Of course, success means different things to different people.

Perhaps to you, success means earning a little extra money to help with household extras. To me it might mean earning more. To someone else, success might have nothing to do with money at all. They might strive for professional or personal accomplishments. The meaning of success can vary from person to person, as can our beliefs about what it takes to truly be successful.

I had an interesting experience last week. I submitted a request for work at home success stories to be featured on my website, and the response was quite surprising. Not one response. That's right, zero! I submitted this request to several popular work-at-home communities, and I purposely placed no restrictions on what "success" meant. I was quite surprised by the lack of response. Are there NO work at home successes out there? I don't believe that for a minute; I know there are many, MANY people working successfully from home. So why wouldn't they want to be featured? What could prevent them from believing they qualify as a "success story?"

Income - Many of us don't feel "successful" until we're raking in massive amounts of money and can afford to buy whatever we want without glancing at the price tag. While money is certainly one measure of success, it isn't the only one. Most of us have an idea of how much we'd like to be earning from our home businesses, but does it mean we're not successful until we reach that point? Of course not! We can be successful regardless of how much we earn. Just because you are earning $500 a month instead of $50,000 doesn't mean you're not a success. In order to earn $50,000, you must first earn $500!

Status - If we haven't quite reached the "level" we're striving for in our home businesses, we may not allow ourselves to feel like a success. "Once I get 1,000 customers, then I'll be successful," we say. Or once we get 100,000 subscribers to our newsletter, or hire our first employees. Whatever status we're trying to reach, we place requirements upon ourselves and won't consider ourselves successful until we meet them. The problem with this is that home businesses (or businesses in general) are not static. We don't just "get there" and then call it
good. We will always be striving to gain more customers, recruit more agents, sell more products, earn more money, set goals and reach them. We will always be pushing ourselves to do more, be more. This is a good thing!

Perfectionism - We are so much harder on ourselves than we are on anyone else. Does one little thing keep you from feeling like a success? Perhaps you're earning as much as you want to with your home business, but there are also things you struggle with. Like organization, finances, or coming up with new ideas and seeing them through. Rather than thinking of yourself as
successful, you allow those little things you don't do perfectly to hold you back. You berate yourself, "I would be successful if it wasn't for my messy filing system!" or "Will I ever learn how to do this right?" No one is perfect. We all have things we're good at, and other things we're not so good at. Accept that about yourself. It's really not important to do everything so perfectly. We can only do our best and have fun with it.

Modesty - It's true that no one likes a braggart. Perhaps the people who read my request didn't want to appear boastful or conceited by submitting a success story. While modesty is a good thing, is it possible to carry it too far? Does being modest mean we can't take pride in our own accomplishments? Does it mean we have to hide our success? No. There is a very big difference between sharing our success and bragging about it. Braggers try to make themselves appear better than others and put themselves up on a pedestal, while people who share their success in a genuine way strive to inspire others. By sharing our successes, we encourage people to make their own success stories! We demonstrate that it is indeed possible to be successful working from home. What a gift that is!

You may be surprised to learn the actual definition of Success: 1) a favorable result; 2) the gaining of wealth, fame, etc. Most of us use the second definition more often than the first. But
take a close look at that first definition. A favorable result. How easy is it to attain a favorable result? Very! Just because your results may not be as large as you'd like them to be doesn't mean you're not successful. If you've attained ANY favorable results, you are a Success!

The most important aspect of success is believing we deserve it. So many of us struggle with worthiness issues. Some of us were told as children that we'd never amount to anything; we
internalized that message and continue to carry it with us to this day. Others might be afraid to try because we've never felt quite "good enough." As soon as we start working toward our goals, self-doubts come creeping in and our inner critic starts harping at us: "Who are you kidding? You don't have what it takes to be successful. Just give it up and get a real job!" So we sabotage ourselves, create obstacles to block our way, and continue our never-ending quest for success.

The truth is, we will only be as successful as we ALLOW ourselves to be. The human mind has amazing power. Whatever we consistently tell ourselves is what we will create in our lives. If we don't believe we deserve success, we will avoid it (even though we trick ourselves into believing we're working toward it). If we tell ourselves we're not good enough, we will act in ways that prevent good things from happening to us. The good news is that this also works in reverse. If we tell ourselves we're successful, we will be. If we keep affirming that we're good enough, strong enough, capable enough, we will be. Think about the significance of that. It means it's ALL WITHIN OUR CONTROL. Whatever we want to be, we can.

Don't be afraid to embrace your success, no matter how small you perceive it to be. Remember, any favorable result equals Success!

About The Author:

Wendy Betterini is a freelance writer, web designer and owner of http://www.CreativeWorkAtHome.com, a resource center for home business owners and telecommuters. Visit today for information on how to make your work at home experience successful.

Can I Be A Success Online? Part 1

By Tim Brocklehurst

So you want to make your money online now huh? Great. There are plenty of ways to do it. AutoSurfs, MLMs, form-filling/surveys, Affiliate Marketing, HYIP's and the good old fashioned way: Your own product on your own website.

I'll explore each of these ways in the course of this series. So if they sound like gobledy gook to you now, fear not. Its estimated that every day over 250,000 people make the decision to start earning money at home on the Internet. That's a lot of people who don't have a clue what these terms mean either. Everyone's got to start somewhere.

For most people, a reasonable course of action when choosing an online business, is to bring up their favourite search engine (if they've even got one yet) and type the words "work from home". The number of sites that come up when you enter such a term on Google alone is 1.9 Billion. Compare this with "find a job" (425 million) or "new career" (458 million) and you get an
idea of where Internet Marketers are directing their efforts.

OK. So the good news is, if there's plenty of supply you've got plenty of choice. But how do you go about choosing the one thats best for you? How do you know which one of those 1.9 billion
work from home ideas gives you the best chance of success? Lets face it, you could live until you're five hundred and you still wouldn't have read them all.

And perhaps you've got your own idea, perhaps you've used The Internet enough to have identified a niche area, a business idea you want to exploit. Either way, you're entering new
waters and its best to be prepared. Even if you're convinced by your own idea, it is still adviseable to watch, and even join, one or two of the work-from-home offerings so you can learn
about the ways in which business can and can't be done online.

There is a methodology I teach which helps people decide on which way to turn, if indeed they should turn to any of them. It uses a simple set of questions, no more than 5 in each set, and as long as you are honest to your core, your answers will steer you in the right direction.

The first set is 4 quick questions that you should answer without giving too much thought to. Just read them each and give the first answer that comes into your head - give your
instinctive answer.

It is important to be instinctive because once you've embarked on your online career, it will be your instinct that will direct you. Don't take time theorising about what you think the right or wrong answer should be, just give the true answer. That's the only way you'll get a useful result.

These four questions should be answered in order with a score between 1 (minimum) and 5 (maximum). No zeros. Write your answers down and keep them safe.

Here they are:

1. How computer literate am I? (Not at all - 1. Exceedingly - 5)
2. How is my self-discipline? (Terrible - 1. Excellent - 5)
3. How positive is my outlook on life? (Miserable - 1. Excellent - 5)
4. How much can I afford to fail? (I can't - 1. It really doesn't matter - 5)

In part II we'll analyse your results and move on to the next stage in the process. In the meantime, enjoy researching and see if you can get a good feel of what's out there.

About The Author:

Tim Brocklehurst is founder and CEO of The Freedom List, http://www.thefreedomlist.com an online course and resource area for budding Internet Entrepreneurs. He is also author of 5 Steps to your own Profit Website available at http://www.5stepstoprofit.com

Can The Average Person Really Make A Living Online?

By Douglas Rogers

Can you really make money online? The answer is a resounding "Yes!"

First, though, you need to understand how this game really works.

The right mindset is crucial to your success.

You've probably come across numerous business opportunities already. I know you're actively searching for information. I hope you haven't become jaded already by the con artists out there who make false promises.

The fact is you can profit significantly and, yes, even quickly once you learn the right way to do business online. So, approach this article with an open mind.

What E-Commerce is really all about

There's nothing magic about the Internet. It's really just another medium of communication. The difference between doing business online versus doing business in a brick and mortar
establishment is this:

1. Your potential customer base spans across the globe if you so desire. You aren't limited by your location.

2. Your business operates 24/7. You can still make sales even when the workday ends.

3. Your overhead is significantly lower than it would be in a traditional business, and the barriers to entry are lower as well.

4. You can create non-traditional businesses which will have no parallel in the offline world.

As an online entrepreneur, you also enjoy a wider range of options in number of products you sell, their method of delivery and your profit margin after expenses.

Sounds great, right? It truly is an ideal situation for the small, home based business owner; but don't quit your job just yet.

An online business requires just as much focus and dedication to get off the ground as any other business, so forget about working at home in your underwear right off the bat.

The first thing you need to do is investigate your options. What type of business can you start online? Which businesses are the easiest to set up?

If you already possess some business knowledge and common sense, you're off to a great start. The real challenge comes when you start translating this knowledge to match the rules of online commerce. The game is played a bit differently on the internet than it is on the streets.

Newcomers often have difficulty sorting out the differences between business models versus business strategies.

Here are some of the most common online business models:

1. Selling tangible goods (ie, Ebay)

2. Selling information products (intangible/downloaded)

3. Affiliate marketing

It takes a certain personality to thrive in any one of these. Let's take a look at the traits associated with each.

The Seller of Tangible Goods

This type of entrepreneur usually possesses previous experience in the retail industry, though it is not totally necessary to have previous experience in order to succeed. However, an inexperienced online retailer faces the biggest learning curve.

In order to sell tangible goods, you'll need to learn the ins and outs of wholesale for product sourcing. You'll need to learn how to set the optimal price point for your products to remain profitable and competitive. You must deal with shipping and returns.

If you run a one-person operation, it will be near impossible to ship products in the necessary volume. In this case, you'll need to find companies which can "drop ship" your product. Drop
shipping is a fulfillment service.

This sounds ideal - but be forewarned. Most real wholesalers have minimum order requirements and will not ship single items.

Drop ship wholesalers who do ship single items often mark up their prices and you end up paying at least 10%-15% above the true wholesale cost. This isn't a small price to pay when your
objective is competitive pricing. Even a small mark up can kill your profit margin.

If you choose this route, be prepared for a lot of hard work! Online retail requires persistence, patience, strategic planning and a high degree of risk.

The Seller of Intangible/Information Products

Information products present an good opportunity for small, home-based business owners. Your costs of development and overhead are low, while your potential profit margin is high.

You will need a new skill set if you choose this path. Primarily, you will need to learn good copywriting skills and how to sell people on what they desire, not on what they think they need. It's relatively simple to entice a visitor to purchase, say, an MP3 player when they're already looking for one. This doesn't require convincing sales copy.

An information product, though, does require good copy. You're asking your potential customer to invest in a product they aren't familiar with - something they can't see or touch or play with like a tangible product.

Information marketing is very much "all in the mind". It rests on your ability to stir up people's passions and secret wishes. If you pride yourself on seeing "the big picture" and have the heart of a teacher or communicator, information marketing could be the right choice for you.

The Affiliate Marketer

Being an affiliate marketer can be the Ideal business for most people. They make a living selling products they do not own. Profits come from commissions paid on sales that they refer to other merchants.

A good affiliate can reap an enormous full-time income marketing a whole suite of products that he does not own. He doesn't pay for product creation, doesn't have to ship anything and doesn't deal with customer service issues or returns.

One major skill an affiliate marketer needs to develop as is the ability to generate highly targeted traffic. You also need to learn how to capture that traffic and do a bit of extra selling before they hit the merchant's site.

If you don't capture the visitor's e-mail address, they're gone for good - and you'll get stuck trying to generate volumes of traffic over and over again just to capture enough "luck of the draw" sales to get by. It's like throwing your ad budget down a hole.

If you want to make money online, there are two ways to go about it. The first is trial and error, spending hundreds of hours in front of your computer, buying e-books and struggling perhaps a year or two before you make a dime. The second and best way is to learn from someone who has already achieved suc