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20 June 2005

Great Ways To Obtain Link Popularity

By Ronald Gibson

I hate reciprocal linking.

It is such a hassle. Even specialized reciprocal linking
sites don't really help all that much. Many of the link
requests that I do get are from poker sites that are
totally irrelevant to my site's content. Most of the sites
that I would like to link to don't respond. Some sites
supposedly do respond, but, when I search their sites, I
can't find my link anywhere. It is just so totally and
completely frustrating.

Link popularity is a major factor in search engine
rankings. How does someone like me, who despises
reciprocal linking, go about improving my site's link
popularity?

Fortunately for me, I have discovered two ways to do
exactly that. They are blogging and submitting articles.

I added the Work At Home Ideas
Blog(http://www.affiliateutopia.com/blog/) to my website
two weeks ago. Search engines love content and blogs are
about the easiest way to add fresh content to your site.
But, how can a blog improve your site's link popularity?
Most blogs feature their own RSS or XML feed. If a visitor
to your blog likes your content, then he just might decide
to syndicate your content on his website. In the past two
weeks, my blog's XML feed has been hit more than 150 times.
I expect to get at least some new links out of that.

Writing articles and submitting them to article directories
is another great way to get more links pointing back to
your site. You can place your own "resource box"(similar
to the one at the bottom of this article) at the bottom of
your articles. Your resource box wiil contain a link back
to your website. The article directory will publish your
article and--BAM-you have an instant link back to your
website. Submitting articles is a great way to get your
site's popularity going like gangbusters.

Here are some outstanding article directories that you
should be submitting to:
IdeaMarketers -- http://www.ideamarketers.com/
EzineArticles -- http://www.ezinearticles.com/
GoArticles -- http://www.goarticles.com/
ISnare -- http://www.isnare.com/
Internet Home Business Articles--
http://www.internethomebusinessarticles.com/

Here is a little tip for your article submissions. Many
article directories allow you to enter HTML code in your
articles. This gives you the ability to control the anchor
text of your site's link in the resource box of your
article. The anchor text of your link serve as keywords
for the search engines. Use a keyword research tool, such
as Good Keywords(http://www.goodkeywords.com/), to vary
your anchor text from week to week. By doing this, you
will rapidly build up a number of keywords for your site.

By using your blog's RSS or XML feed and submitting
articles, you can increase the link poularity of your
website without all of the hassles of reciprocal linking.

Copyright 2005 Ronald Gibson

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About the Author:

Ronald Gibson is a Web Designer and Web Marketer. He is
the Webmaster of AffiliateUtopia.com, which offers
information about some of the best money making
opportunities on the Web. For more information, visit:
http://www.affiliateutopia.com/

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