Thursday, May 24, 2007

Q and A: Does Google favor sites running AdSense?

Dear Kalena...

It's nice to see language I can understand! You make instructions very clear thank you. I have a new website with Google ads on it. If I get 10 clicks per day on my ads, does Google favor my site over and above others that may be in the same category that don't run Google ads? I was thinking to some extent they might, so they can make more money. Do you know anything about this? Thanks, and I look forward to your reply.

Dean


Kalena's Answer:

Dear Dean

When AdSense first launched, there were many sceptics in the industry who predicted that Google's algorithm would favor successful AdSense advertisers. Thankfully, they were wrong. I've never seen any indication that Google gives any type of ranking boost or favoritism to sites running AdSense. The only possible technical advantage to having AdSense units on your page would be that Googlebot might visit more often. But even that is not proven.

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