Q and A: Why does my site have a Google PR0?

Dear Kalena...

My site (http://www.deepjiveinterests.com), after being live for a month and a half, still has a pagerank of zero. I know that there's recently been an update, but still -- nothing.

Its gotten some pretty good inbound links from some pretty reputable sources (mostly tech related) -- Cnet news, the guardian unlimited (a british newspaper), techmeme, blogherald, valleywag, and most recently crunchnotes, for example, all with decent PR, in the short time its been up.

Now, I was wondering if this was all because of the "sandbox" effect? If it was, I thought it had to do with how well the site ranks in the actual searches -- which it doesn't do too badly for, I suppose.

That is to say, I don't purposely target keywords / phrases, but I do get traffic from google, and for some phrases, like "digg history", which has over 26M results (if it means anything), I do rank #3 .

Anyway, its a bit of a ramble, but the question is straightforward enough -- why the PR0 still?

Thanks!
Tony

Kalena's Answer:

Dear Tony

the answer is simple: Google's Aging Delay for new sites. Best explanation is here. It can last up to 9 months, if any of my recent client sites are a good measure.

This is often incorrectly referred to as the Sandbox but the Google Sandbox is applied to sites that build links quickly rather than new sites. A good explanation of the difference between the two is here.

More info on both phenomenons can be seen here. A good way to avoid the aging delay is explained here.

Nothing for it but to wait in limbo and work on your links while you wait.

Hope this puts you out of your Google misery!

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