Wednesday, October 11, 2006

Q and A: What does the term "long tail phenomenon" mean?

Dear Kalena...

What does the term "long tail phenomenon" mean?

Carmela

Kalena's Answer:

Dear Carmela

Here's your definition and an article about the long tail phenomenon in keyword research.

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4 Comments:

At 7:39 AM , Scott said...

Hi Kalena,

Also somtimes attributed to this wired article which brought 'long tail' concepts into the public eye:
http://www.wired.com/wired/archive/12.10/tail.html

 
At 3:22 PM , Kalena said...

indeed - thanks Scott

 
At 6:32 AM , Mica (micasart@AOL.com) said...

I want to know if I got this correct. Basically the "long tail" phenomenon is saying that there while there might be 50 people that want an apple, there are 150 people who EACH want a pineapple, a kiwi, or some other rarer kind of fruit, correct?

~Mica

 
At 1:24 PM , Kalena said...

You got it Mica!

 

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