Q and A: Should I pay for SEO or learn it myself?
Dear Kalena...
I have been reading your blog and various search engine forums for a few months now and I feel like I'm only just scraping the surface of this complicated topic. I design web sites part time and now one of my clients wants to find a search engine optimization expert to optimize the web site I built for her. She wants to know if I can do it or hire someone who can do it for her.
Should I bite the bullet and hire an SEO expert? Or should I put my (limited) knowledge to the test and try to learn more and do it myself? Would your course help me quickly?
SEO wannabe
Kalena's Answer:
Dear SEO wannabe
It depends on how much time you have to get this done and your level of knowledge already. If your client is in a hurry to have her site optimized and you don't have time for trial and error, I would recommend outsourcing the work to a professional SEO firm. After all, she seems happy enough for you to outsource the work and bill her back for it.
On the other hand, if you feel confident that you know enough about SEO to make a good job of it for your client and she is happy for you to experiment and tweak a little over the coming months to get it right, then why not DIY and pocket the full $ your client is willing to pay? You might want to offer her a discounted rate, given your inexperience.
Our SEO courses should definitely help you quickly, especially as they are self-study based and designed to be studied in a time-frame that suits you. If you're not sure whether to start with our SEO101 or SEO201 course, best take our SEO Pre-Course Qualifying Quiz to determine your current level. When you're ready to enroll, simply complete our student registration form.
Good Luck!
[If you found this post helpful, you might benefit from downloading our free Search Engine Optimization lesson]
I have been reading your blog and various search engine forums for a few months now and I feel like I'm only just scraping the surface of this complicated topic. I design web sites part time and now one of my clients wants to find a search engine optimization expert to optimize the web site I built for her. She wants to know if I can do it or hire someone who can do it for her.
Should I bite the bullet and hire an SEO expert? Or should I put my (limited) knowledge to the test and try to learn more and do it myself? Would your course help me quickly?
SEO wannabe
Kalena's Answer:
Dear SEO wannabe
It depends on how much time you have to get this done and your level of knowledge already. If your client is in a hurry to have her site optimized and you don't have time for trial and error, I would recommend outsourcing the work to a professional SEO firm. After all, she seems happy enough for you to outsource the work and bill her back for it.
On the other hand, if you feel confident that you know enough about SEO to make a good job of it for your client and she is happy for you to experiment and tweak a little over the coming months to get it right, then why not DIY and pocket the full $ your client is willing to pay? You might want to offer her a discounted rate, given your inexperience.
Our SEO courses should definitely help you quickly, especially as they are self-study based and designed to be studied in a time-frame that suits you. If you're not sure whether to start with our SEO101 or SEO201 course, best take our SEO Pre-Course Qualifying Quiz to determine your current level. When you're ready to enroll, simply complete our student registration form.
Good Luck!
[If you found this post helpful, you might benefit from downloading our free Search Engine Optimization lesson]
Labels: search engine college, search engine optimization (seo)







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