Q: Why does my website ranking fluctuate so much in Google?

Dear Kalena...

My website fluctuates in Goggle ranking tremendously so that whenever I employ the search term 'Liverpool' my url can be found anywhere from 80 to 160 for 17,000,000 returns. I am at my wits end and furthermore don't understand why Google only lists a fraction of the friendly links pointing to my site. Can you help?

Best regards
John