Wednesday, June 15, 2005

Q: Should I use text that is visible to search engines but not to humans?

Dear Kalena...

I was reading an article by you at Pandia about the importance of using search-engine-readable text on the home page of one's site.

You referred to the text needing to be "visible," and one test of that was whether one could select the text on screen (differentiated from graphical text). My question is about the "visibility" of the text. My home page has 50-75% black background. If I was to place text, black-on-black, would it still be read by the search engine? Does "visible" mean that it appears in the source code, or does it mean visible to the human eye? I would like to retain the, more or less, graphical nature of my home page but still have the benefit of capturing the attention of the search engine.

Doug

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2 Comments:

At 7:02 PM , paulfromwales said...

http://www.google.com/contact/spamreport.html
Trying to deceive (spam) our web crawler by means of hidden text, deceptive cloaking or doorway pages compromises the quality of our results and degrades the search experience for everyone. We think that's a bad thing.

If your Google search returns a result that you suspect is spam, please let us know using this form. We investigate each report of deceptive practices thoroughly and take appropriate action when abuse is uncovered

I think this answers your question!

 
At 8:48 PM , Kalena said...

Yes, good point Paul!

 

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